About: Joshua Seiden manages the design group at Liquidnet (USA), an electronic brokerage firm serving institutional equity traders. He is also the current President of the Interaction Design Association, a member-supported organization committed to serving the needs of the international interaction design community.

Previously, he was the founder and President of 36 Partners, a NYC interaction design and user experience consulting firm. In the 90's, Josh served on the leadership team at Cooper Interaction Design. At Cooper, Josh worked on projects for clients such as IBM and 3M, and managed Cooper's SAP account. He has led training seminars in Cooper's goal-directed design methodology, organized the speaker series for IxDA NYC, and presented case studies and papers at a numerous conferences.